Tuesday, March 10, 2009

On-Line Posting vs. Doctors

ABC news ran a story regarding consumer reviews of doctors.


http://cosmos.bcst.yahoo.com/up/player/popup/?rn=20826&cl=12381541&ch=130510

The story is interesting in that it appears to pit doctors vs. patients. I think this is somewhat unfortunate. Nevertheless, it does speak to the critical nature of good communication skills with the patient. All the negative comments sited in the piece deal with the doctor not communicating well and making the patients wait too long for too little care.

There are ease solutions to such problems, such as advising patients of wait times due to a medical emergency and to ensuring that all the patient's questions are answered. Studies have shown that improved communications decrease the likelihood of malpractice suits, and I believe that also translates into Board complaints. Food for thought.

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